University of Maryland Upper Chesapeake Health

SR&B has had the pleasure of working with University of Maryland Upper Chesapeake Health for more than 25 years. Through a multitude of campaigns and massive expansion efforts, we have provided creative for almost every type of media imaginable. From fundraising event materials to quarterly newsletters, brochures to annual reports, SR&B has helped the hospitals educate the community about their services and important health information. We’ve also had a hand in the actual physical renovations with signage and artwork, most recently with the installation of several murals for the new “Vision 20/20” initiative. In addition to informative collateral material, we’ve created promotional campaigns for all levels of service – the health system, its centers as well as individual practices and doctors. These campaigns have been used across all mediums including traditional radio and television ads, as well as more non-traditional spaces such as transit ads and mall signage. Working to promote such an important service across so many different mediums and materials has been both challenging and rewarding for our company.